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Honda is trying hard to promote its new 2010 Accord Crosstour… too hard. The Japanese automaker decided to introduce the world to its new Accord-based crossover via Facebook, where through a free and democratic process people decided it was ugly. And because it is Facebook, people didn't hold back on their comments.

Then what became a bad situation got much worse after Honda deleted several posts, one of which was even a positive comment. That comment, however, came from a Honda product planner who did not identify himself as such, and in doing so went against company policy.

Honda then admitted that the initial photos they released were not all that good and said that they didn't show the car favorably. Which makes one wonder why they chose the photos in the first place.

Now Honda has released four new photos of the 2010 Accord Crosstour, in different locations, and in red, to hopefully change people's minds. It does look slightly better proportioned to us and we have to admit that there are many vehicles that look much better in person than on paper. Then again, Honda's and Acura's design teams haven't exactly been on a roll as of late.

More: Report: Honda Releases New Images of 2010 Accord Crosstour on AutoGuide.com
 

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The problem is one they can't fix without a total redesign of the Accord line, which currently IMO is "what were they thinking?" ugly. Then with the Crosstour they've gone with that "humpback" look - semi-successful on a couple of Buicks and, of course, the Maserati coupe - while keeping the Accord-series lines that were really a "schnozzy" and overly swoopy exaggeration to begin with.

Their fault, tho', for making their Facebook intro page a virtual design clinic. You do that while you're still in clay. Somebody or several somebodies at Honda Design is having a bad day, for sure. :-(
 

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i dont think it is the worst thing that honda ever put out there, and def not the best, but call it what it really is for god sakes.... an accord wagon. i know they might not want the stigmatism that is atached to the name wagon, but some people (my father) actually like wagons and cant believe that practically nobody makes them anymore (EU manufacturers excluded as we are both not big fans of EU vehicles)
 

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to me it looks a lot like the X6, not sure if that is a good thing or a bad thing.

Honda quite often takes bad pictures of their cars, most seem to look far better to me when they arrive.

It is funny that for the most part actual, hatchbacks or wagons still can't escape the bad image so they are going with a hatchback that doesn't gain much usefull room for being a hatchback.
 

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looks like a ford 4 door thats out there right now, i forget the name though
 

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or this one:
GACK! I used to OWN that car or one exactly like it. The Chevy Citation had minimal ground clearance for winter driving out in the boonies (where I used it) but I'd still choose that over this new Honda in a heartbeat.

Have you noticed that the "new" images never seem to show the Crosstour's back side? I think that's the cause of most of the poor thing's Aztek like ugliness. Is it too late for Honda to postpone production and retool that horrid split rear window before it turns into a complete flop?
 

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Honda is trying hard to promote its new 2010 Accord Crosstour… too hard. The Japanese automaker decided to introduce the world to its new Accord-based crossover via Facebook, where through a free and democratic process people decided it was ugly. And because it is Facebook, people didn't hold back on their comments.

Then what became a bad situation got much worse after Honda deleted several posts, one of which was even a positive comment. That comment, however, came from a Honda product planner who did not identify himself as such, and in doing so went against company policy.

Honda then admitted that the initial photos they released were not all that good and said that they didn't show the car favorably. Which makes one wonder why they chose the photos in the first place.

Now Honda has released four new photos of the 2010 Accord Crosstour, in different locations, and in red, to hopefully change people's minds. It does look slightly better proportioned to us and we have to admit that there are many vehicles that look much better in person than on paper. Then again, Honda's and Acura's design teams haven't exactly been on a roll as of late.
Something upper Honda management never seems to understand is the difference in color psychology between the Japanese and Western cultures.

As far as using photos that show it more favorably? You can find an angle or a background that even makes a fast food burger look fantastic, but word of mouth and bad reviews from people who've seen the product from all angles tend to influence the market opinion many times more.
 

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Looks like a copy of the Chrysler Pacifica. Not exactly an ugly vehicle but a copy nonetheless.
 

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to me it looks like Honda is screwing with the Honda line about the same as the Acura line with the oversized-plain-high while designing grill.
 

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I don't think it's ugly. But I don't think it's appealing, either -- it's an appliance.

My wife has a friend who just bought a Venza, so she was asking about it. (That's the Toyota version of the Honda Crosstour.) After studying the specs, I recited to her --

20% more horsepower,
20% longer,
20% more expensive,
20% less carrying space

-- as compared to our brand new 09 Element EX AWD.

I shudder at the notion that Honda management might be considering pulling the plug on the E for -- this?! I mean, the Crosstour is "nice", but there is nothing I'd consider an upgrade compared to what we just bought. We just went through the same exercise with the new Acura "ZDX" versus the 2009 TL with tech we bought back in May. (If anything, the TL is now a highway cruiser compared to the "sporty" third gen model, and it's almost too darn big for two people... so the ZDX is much worse, like a bad case of Buick-itis.)
 

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I shudder at the notion that Honda management might be considering pulling the plug on the E for -- this?! I mean, the Crosstour is "nice", but there is nothing I'd consider an upgrade compared to what we just bought.
I can't imagine Honda trying to switch the Crosstour in for the element. The only thing they have in common is that they both have 4 wheels and a steering wheel. The Crosstour isn't anything more than an ugly little car with an AWD option, something you can get on many models, while the E's design is so versatile that it's just about anything you want it to be.
 

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My thoughts echo others comments...YUCK!

My wife and I own a Fit (which we really like) and are considering an E for our next car, but what is Honda thinking with this thing. I was hoping for more of an Audi look. Oh well.
 

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I would think lots of people said the same negative comments about the E when it came out - Why the box shape? What's with the cladding? Those doors are funny looking! etc.
se
 

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I would think lots of people said the same negative comments about the E when it came out - Why the box shape? What's with the cladding? Those doors are funny looking! etc.
se
The Element is useful, spacious, versatile and unique. Cross overs are not really good at anything, they lack the space of an SUV and the driving dynamics of a car. Not to mention for the most part they look the same, cut from the same boring cookie cutter mold as the Venza. Most true enthusiast hate these things.

"The answer to a question no one asked"

If you like it good on you but to me it looks like the, aborted love child of a Accord wagon and Pilot.
 
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